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We spent years putting our degrees to work in areas that were interesting, but unfortunately not for us. We stripped our services back to only focus on the areas that are worth it for us and our clients. Working with other professionals to handle areas such as branding, marketing, PR, and copywriting.
The areas that we now spend our days working in are: Digital consultancy, Website design and development, User experience (UX), Search Engine Optimisation (SEO), Software development, and System and process optimisation.
There is no right or wrong way to make sense of a mess. Instead, there are many options to choose from, taking biases out of it to weigh all options and find the best way forward.
The core of what we do is digital consultancy. It is the first step for any of our other services. For us, there is no way to start a successful project without understanding the whole picture.
We also understand that many businesses do not have technical leads employed. This can result in problems with internal tools or an online presence that aren't known. Opportunities that can improve the business might also go unexplored due to a lack in understanding of how to approach them.
We work with businesses to understand and assess their digital tools. Giving them a better understanding of what is possible and how to achieve it. This doesn't always mean a complex or expensive solutions, nor does it mean that we need to remain in the picture if another solution is the better option.
It is important that we come in as unbiased partners to make sure the client receives the best solutions possible without us trying to push our services onto them.
When making things, we should aim to give equal attention to looking good and being good. If either side of that duality fails, the whole suffers.
We take website design seriously. It's not a matter of selecting a “good enough” template or combining boxes of text until it “does the job”. We build each website from scratch, combining function, content, and beauty in a single package.
There should be a meaningful connection between design and content. The design should not only shape the content, but also reflect it. When the design is created without the content in mind it breaks this principle and returns a generic layout of containers for content. This is why we build from scratch and for each client's purpose.
Nobody actually wants to use your website. They just want the outcome of having used it.
User Experience has become a trendy term, often carelessly thrown around and seen as an afterthought. The real goal of UX design is to build a digital product in such a way that helps users to more easily accomplish what they are trying to do.
It is not a job attempted at the end of a project, but a key part of the foundation of any website or software. The luxury of creating products without templates means that we can consider the user's experience and needs through all stages of the project.
Social may be sexy, but search still pays the bills.
Technical SEO helps to reduce barriers for search engines to crawl and process content on a website. Properly executed SEO provides richer context to search engines and creates longer lasting results with better value resources and improved rankings.
We don't need to fight platforms and templates to make sure that our websites are structured correctly and optimised in all key areas.
The cost of poor technology is high and the speed at which companies need to move in order to stay at the cutting edge can be breathtaking.
We are nerds at heart, becoming giddy over clever implementations of programming. We want to hear that our clients are excited to get into work and use the solutions we've created for them. Knowing that what we built has made a difference is why we work so hard on the solutions we build.
We make sure to take the time needed to research, plan, and implement creative solutions that help our clients streamline their processes and no longer dread their workload.
A beautiful question is an ambitious yet actionable question that can begin to shift the way we think about something—and that might serve as a catalyst to bring about change.
It's easy to become content with inefficient and legacy tools. They become so ingrained into processes that there doesn't seem to be any other way to work. We don't believe that “it does the trick” is a valid comment for any tool.
We want to find better ways for our clients to organise and optimise their jobs. Allowing them to spend less time on the things that they hate. Oftentimes a complete overhaul of a system isn't necessary. Simple solutions may be found that might make all the difference with an arm and leg investment.
Current technologies allow for us to design unique websites even on a restricted budget and a tight deadline; all it takes is years of experience.
Using our years of experience we've streamlined our process of building websites for businesses who know that their time is better spent focusing on their business. For a fixed price and agreed deadline we know that we can build something great without the need for non-essential communication. Read more about Bare Necessities.
Price matters ONLY when nothing else matters.
Ok, we don't enjoy and are not specialists in digital marketing. But, what we are good at is working with marketing specialists to build creative solutions for promotional campaigns.
We've gained a great insight into the needs of marketing and design teams while partnering with the teams at British Vogue and FarFetch. Proposing opportunities to them for projects that didn't require upgrading their systems which led to great value promotional campaigns for their clients and audience.